The Challenge

The strict oversight of the Isle of Man Government’s Financial Supervision Commission (FSC) means that independent financial advisers require a secure, enterprise-wide platform for tracking and managing both paper and electronic records. Proliferating work process documents, extensive audits and strict records-retention rules leave many financial services firms struggling to maintain productivity in a highly-competitive industry.

For Jon McGowan, managing director of MAC Financial, these challenges multiplied with his business’s increasing success. With three major acquisitions in three years, McGowan and his staff were dealing with more customers, more work and significantly more paper. They needed a solution that would not only organize their records, but would also assist them in following compliance directives. Whatever solution they chose had to have enterprise capabilities, be able to manage a large volume of documents and integrate with their customer relationship management (CRM) system to enable fast, efficient and flexible client service.

It took less than half a day for MAC Financial to implement a Laserfiche solution, enabling instant document retrieval and freeing up an entire floor of office space. Now, MAC Financial runs more efficiently, saving time, money and staff resources while increasing revenue.

The Situation

MAC Financial, a firm of financial advisers based on the Isle of Man, boasts over twenty-five years’ experience providing employee benefits advice to large multi-national and small corporate clients. As a Corporate IFA (Independent Financial Adviser) for investment business, they also provide a full range of bespoke services to private clients.

With over 5,000 individual clients and more than 300 corporate schemes encompassing 4,000 employees, MAC Financial operates in a complex environment. Recent acquisitions made it even more difficult to keep up with business demands. McGowan knew his team needed a solution that would enable efficient document management procedures while also providing the tools for superior customer service and comprehensive compliance procedures.

MAC Financial required a proven and reliable document management platform that could produce benefits in several key areas: customer service, compliance and operations. Integration with their CRM system was also crucial, because their solution had to function not only as a system for storage, search and retrieval, but also as a workflow management system integrated with their existing CRM software.

With a solution from Laserfiche document management, MAC Financial has improved productivity, streamlined their workflow and even enabled an employee to telecommute from Australia—not to mention benefited from savings of 25-35% achieved through reduced staff and a more efficient use of time.

The Solution

Before Laserfiche, staff needed to walk up three flights of stairs to the attic to retrieve documents. They were spending enormous amounts of time searching for information and filing documents, not to mention impeding profitability due to the overhead costs of paper used to print correspondence and copies for their files. Since implementing Laserfiche, MAC Financial has cleared the attic of paper, completely freeing an entire floor of office space. Staff spend less time searching thanks to instant document retrieval and only print out documents for correspondence, cutting down on printer output and storage space. According to Chris Reynolds, senior consultant at Viking Office Systems Ltd., the value-added reseller that implemented MAC Financial’s Laserfiche solution, “They don’t print anymore.” With over 5,000 clients, that’s an incredible amount of paper that has been eliminated.

Eliminating paper was only one aspect of the implementation; McGowan knew that MAC Financial needed a document management platform that would support integration with the company’s CRM system, MIG Turbo®. “Everything we do begins and ends with client information that we enter, store and manage in MIG Turbo,” McGowan says. “We knew that we needed not only the document management aspects, but also scalability and the ability to custom integrate into how we did business.”

Viking provided the integration between Laserfiche and MIG Turbo that met MAC Financial’s needs. This integration dynamically searches the Laserfiche repository from within the MIG Turbo interface, while automatic login to the Laserfiche platform saves time and makes the integration easy to use. This seamless integration means that users only see one program—MIG Turbo—which has, according to Reynolds, “revolutionized the way they work since everything is in the same place.”

The benefits of this integration between Laserfiche and MIG Turbo are enormous. “Without Laserfiche, we would have had at least twice as many staff employed at our offices,” McGowan says. “Not to mention the space saving through the absence of paper documents and filing cabinets.”

Since implementing Laserfiche, client service has noticeably improved. Comprehensive search capabilities enable staff to search through client information instantaneously, without leaving their desks to go up to the attic. In addition, staff can access documents simultaneously, something impossible with paper files. “There’s no more shouting ‘Where’s the file?’, as any person can access the records in conjunction with our core CRM system,” McGowan comments. “We’ve definitely noticed faster, more dedicated responses to client queries.”

The benefits aren’t limited to enhanced front-end customer service; Laserfiche’s flexibility has also helped MAC Financial improve back-end operations. When an employee emigrated to Australia, instead of losing a valuable employee, McGowan and his staff used Laserfiche to enable her to work on their systems through a virtual private network (VPN), a set-up that was, according to Reynolds, “straightforward and uncomplicated.” Taking the time difference into account, this means that MAC Financial is able to update accounts on a nearly round-the-clock basis.

In the future, McGowan plans to continue enhancing the integration between Laserfiche and MIG Turbo. He’s also considering implementing WebLink™ to enable clients to access information from their home computers. “We’re definitely considering whether an ‘extranet’ offering to clients for our financial services products is required,” he says. “We would like to see what role Laserfiche could play in this.

“It’s been an exciting process getting to this point, and we continue looking for ways to streamline wherever we can,” McGowan adds. “Our philosophy is to continue to innovate in both technology and process, and Laserfiche is a critical component of our plans going forward.

“Essentially, Laserfiche has moved us from the paper century to the electronic century.”

Tags: financial advisors, Financial Services, integration, UK

Posted on Monday, March 30th, 2009 at 4:45 pm under Customer Stories, Financial Services. You can comment on this post.