Selling Your Leadership Message: How to Become Your Own Best Advocate, Win Friends and Influence People

Learn how to develop your personal brand through marketing.

Thursday, August 17, 2017
1:30 PM ET / 10:30 AM PT

Often the hardest part of your job isn’t coming up with good ideas. It’s convincing people inside and outside your organization that your initiatives are worth supporting.

Taught by two marketing experts, this course will help you develop a marketing mindset as you position your initiative, communicate your message and present your ideas—so you position yourself as a leader and position your initiative for success.

We’ll cover:

  • The importance of developing a value proposition for yourself and your initiatives
  • How different communication channels affect how your message is delivered and received, both internally and externally
  • Managing differences in communication styles – particularly when multiple generations are involved
  • How to connect meaningfully with groups when giving presentations

By curating your personal brand, defining your value proposition, and crafting effective communications, you can become your own best advocate. Be sure to attend Selling Your Leadership Message: How to Become Your Own Best Advocate, Win Friends and Influence People to learn how you can market yourself and your department to achieve your personal and organizational goals.

The IIMC Education Department has approved this program for 0.75 CMC Education or 0.75 MMC Advanced Education point with completed learning assessment.

**Note: This will be a duplicate session of that offered at the 2017 IIMC Annual Conference in Montreal. IIMC will be unable to award credit for this webinar if you attended this session in person at the conference.

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