Long Beach, CA Laserfiche—a leading global provider of enterprise content management (ECM) software—announced today that CRN®, a brand of The Channel Company, has named three Laserfiche leaders to its prestigious 2018 Women of the Channel list. Hedy Belttary, Senior Vice President of Sales; Catherine Wilson, Director of Operations; and Esther Chow, Senior Manager of Strategic Alliances, were recognized for demonstrating outstanding leadership and vision in driving channel growth and innovation.
“This recognition from CRN highlights Hedy, Catherine and Esther’s commitment to providing exceptional service to our application developer and reseller partners,” said Laserfiche Chairman and CEO Chris Wacker. “Their leadership and support empowers our partners to become digital transformation experts while growing their own business.”
The Laserfiche sales program has continued to grow year over year under Belttary’s strategic direction. Her experience with Laserfiche spans two decades and includes running her own value-added reseller (VAR) organization, giving her a unique understanding of the needs of the channel. Today, she works closely with Wacker to standardize and spread a marketing and sales model that emphasizes in-person education, peer-to-peer training, vendor partnerships and a widely successful reseller channel. This marks her fourth consecutive year of being recognized in CRN’s Women of the Channel list.
Wilson, who has been with Laserfiche for more than 10 years, brings a unique blend of experience from development, product strategy and marketing. She has been instrumental in developing a partner management framework to help independent software vendors develop and launch Laserfiche integrations, including establishing turnkey marketing guidelines; optimizing use of corporate resources to streamline development; and ensuring that product strategy is aligned with partner needs.
Chow, who was recognized as part of CRN’s Women of the Channel list in 2015 and 2017, has played a key role in developing productive relationships with VARs. She creates targeted curriculum, personalized product training and nationwide sales campaigns that have increased product awareness and revenue generated from Laserfiche sales.
“This accomplished group of leaders is steadily guiding the IT channel into a prosperous new era of services-led business models and deep, strategic partnerships,” said Bob Skelley, CEO of The Channel Company. “CRN’s 2018 Women of the Channel list honors executives who are driving channel progress through a number of achievements—exemplary partner programs, innovative product development and marketing, effective team-building, visionary leadership and accelerated sales growth—as well as advocacy for the next generation of women channel executives.”
The 2018 Women of the Channel list will be featured in the June issue of CRN Magazine and online at www.CRN.com/wotc.
For more information about the Laserfiche VAR Program, visit laserfiche.com/var.
Laserfiche is a leading global provider of enterprise content management software empowering organizations to take control of information and business processes.
With intuitive on-premises and cloud solutions for document management and process automation, Laserfiche improves productivity, efficiency and strategic decision-making for organizations looking to transform into a digital workplace.
For more than three decades, Laserfiche has fostered an active user community that shares ideas and inspires solutions. To learn more, visit laserfiche.com/about-laserfiche.
Laserfiche®, Run Smarter® and Compulink® are registered trademarks of Compulink Management Center, Inc.
About the Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
CRN is a registered trademark of The Channel Company, LLC. All rights reserved.