Ghost content refers to the data your organization technically owns but can’t find or use effectively — or may not even realize exists. The first step in unlocking the potential of your ghost content is to turn it into structured data.  

After uncovering ghost content, and extracting and structuring it with a content management system, you can leverage that data for impactful business process automation. Process automation ensures that valuable information doesn’t just sit in a repository but actively drives productivity.  

Strategically, automating process is a natural step after uncovering ghost content. Not only can you leverage AI to structure and classify your ghost content but this structured data is the foundation for meaningful automation. With AI-powered workflows working to not only structure your ghost content, but can also enable workflow automation to reduce the time and effort employees spend on repetitive tasks or even outdated or disparate automation processes.  The benefits of intelligent workflow automation are significant: you can streamline your workflows, improve accuracy  improve your compliance and audit readiness, increase your operation visibility and transparency, and empower your employees to focus on higher-value work.  

With Laserfiche, these advantages are amplified; workflows are scalable, secure and accessible from anywhere, enabling enterprise-wide workflow automation that connects teams and systems seamlessly. Once you transform insight into action, you can harness the value hidden in your data to drive real results across the organization.  

Automated workflows don’t just save time; they transform the way work gets done across an organization. By streamlining processes in the right areas, businesses can maximize efficiency, accuracy, and insight-driven decision-making. Three key areas where automated workflows drive impact are:  

Tasks like data entry or routine approvals are prime candidates for automation. By letting workflows handle these processes, you can free employees from tedious work, reduce errors and run processes faster and more consistently. 

Workflows that span departments or teams often get slowed down by handoffs, miscommunication or siloed information. Automating these processes ensures smooth coordination, visibility into progress, and accountability, making it easier to achieve enterprise-wide alignment and efficiency. 

Even workflows that rely on unstructured or semi-structured data, like documents, emails, or scanned forms, can be automated. Laserfiche, combined with AI-powered tools like Smart Chat, enables natural language querying of content, allowing automated decision-making and reporting, so you can act on insights quickly and accurately. 

Process automation brings the value of structured data to life. Once information is organized, employees no longer need to spend time and effort extracting data to access what they need; automation does the heavy lifting.  

At the heart of this transformation is intelligent orchestration, a holistic approach that integrates enterprise processes, data, technology and operations into one connected ecosystem. Like a conductor leading an orchestra, intelligent orchestration ensures every part of the business moves in sync, harmonizing data and workflows to deliver consistent, high-quality outcomes. By integrating processes and data intelligently, organizations can deliver personalized customer experiences efficiently and at scale. This allows organizations to not only meet customer needs in the moment but anticipate them, ensuring every interaction is relevant and engaging. 

AI-powered tools within Laserfiche, like Smart Fields and Smart Chat, make this even more powerful. Smart Fields intelligently extracts information from documents, regardless of the document’s source or format, while Smart Chat delivers information and insights directly through natural language querying, so that employees can quickly receive concise and tailored responses.  

This combination of automation and AI allows organizations to move faster and make smarter decisions without requiring deep technical expertise. This impact spans every department.  

Across the enterprise, employees spend less time on manual work, teams collaborate seamlessly, executives gain visibility, and the organization scales more effectively.  

Ultimately, intelligent orchestration transforms structured data into synchronized action.  

The journey from uncovering ghost content to achieving intelligent workflow automation represents a complete transformation in how organizations manage information. It begins with bringing hidden or unstructured data to light, using AI tools to structure information into usable, actionable insights, and finally, using process automation to turn those insights into positive benefits for your organization. 

With Laserfiche, this transformation is not only achievable but scalable. Cloud-based, AI-enabled automation makes it possible for organizations to access, manage and act on information from anywhere. What was once hidden or siloed becomes part of a unified and strategic system that drives productivity, transparency and innovation. 

Learn more about AI’s impact on information management best practices and how to extract more insight from your data now by watching on-demand.